Sorry, You’ve Got the FOLLOW-UP All Wrong!
Top salespeople understand something very important that not everyone understands.
Ready for it?
Customers actually LIKE it when we follow up. 🙌
The Power of the Follow Up
That's right! They have too much on their plates to always remember to call us back, so they LIKE it when we follow up. 🤯
All my research supports this and now we have even more proof.
LinkedIn puts out a State of Sales Report and the 2021 report asks customers to name their top 5 pet peeves (link to report in comments).
You know what DIDN'T make the list?
Too much follow up.
Too many calls.
Too many emails.
When To Send A Follow Up
So, if you've sent a proposal, and you're waiting more than a week in between follow ups because you "don't want to be a pest", it's time to re-think your strategy.
Get in there and be available.
Customers will really appreciate it.
Of course, if they've asked you NOT to follow up for a certain period of time, that's a different story, and that's a discussion for another time.
Agree or disagree? 👇👇👇