Subject Lines Matter!

Bad subject lines can sink your email.

And good subject lines can make all the difference. When writing prospecting emails, research shows:

👉 Short subject lines are better (Most of the time)
👉 Using your prospect's first name is a bad idea (Looks like spam)
👉 Your company name is a great subject line

I have worked with sales reps who keep getting rejected time and time again, and I help them shorten the email, make it more direct, and change the subject line and BAM! Suddenly they're getting replies from doctors after months of trying.

Once you find a good subject line, stick with it.

What have you found that works?

Oh and PS...for more tips and a whole chapter on writing super effective emails and crafting good subject lines, check out my book! Great reviews are coming in every day for it! Get the link here!