Customers Hate This (Selling on Price)

Sales reps often start a cold call with something like this, "If I could show you how you can save significant dollars off your operating budget, would that be worth 15 minutes of your time to talk to me?"

Don't do this. 👎👎👎

Customers HATE this.🤬

Why?

▶ Because they negotiated the deal in the first place. You're insulting them.
▶ Everyone says this so it's just white noise to them.
▶ You don't know how much they're paying, so you have no idea what you're talking about.

Plus, your company IS in business to make money. Why offer a lower price before you know anything?

Agree or disagree? 👇👇👇